GUMBALL RALLY CASE STUDY
As the 2016 Gumball 3000 Rally rolled into central London on May Day Bank Holiday Monday, branding specialist, Sunbaba was delighted to provide Wilde Ones, who were event managing the Rally, with a bespoke backdrop for the stage. Situated in Regent Street at the heart of all the action it was vital to get it perfect. This was the second time in three years, Sunbaba has supported Wilde Ones.
WHAT WE PRODUCED
Wilde Ones supplied the artwork and Gumball logo whilst Sunbaba utilised one of their specialist materials to deliver the solution. Their Ultramesh product, with air permeable PVC material is durable and suitable for outdoor use, it was digitally printed with UV ink to achieve a high quality finish.
Dean Parker, Wilde One’s production manager said: “It is always a pleasure to work with Sunbaba, we have a good relationship as they perfectly understand our requirements and the Gumball Rally 3000 was no exception. It was a high profile project and we were happy to have them on board.”