NFL CASE STUDY
When the NFL International Series returned to London for three matchups this October, Sunbaba was delighted to provide branding for the for the event’s Fan Zone in Regent Street.
Beginning at Oxford Circus and running all the way to Piccadilly Circus the Fan Zone required large amounts of Heras fencing and crowd control barriers to create the area. Sunbaba worked closely with the event’s production team at Wasserman Experience to create the perfect branding solution.
WHAT WE PRODUCED
More than 150 branded Heras fence panels measuring 3.37m by 1.78m were printed on Sunbaba’s screen printed VestaWeave products in a variety designs:
- NFL branding with its Twitter handle
- NFL branding with the #OnlyintheNFL
- NFL branding for its Fan Mobile Pass App promoting a competition to win the Ultimate NFL weekend in New York
- Promoting TV coverage on Sky Sports and the BBC
- Sponsors branding